Hugging increases levels of the "love hormone" oxytocin. A hug for 20 seconds reduces the effects of stress, blood pressure and heart rate. A hug for 10-second per day helps to boost your immune system, ease depression and reduce fatigue.
It also helps you bond with your newborn. Parents who cuddle with their babies, especially skin-to-skin, feel closer to them and are more tuned in to their needs. Research shows that dads are likely to get more involved, and moms may not feel stressed or sad. Babies may cry less, sleep better, and breastfeed sooner.